July 2012 - Avenue ISR Helps Make Headway with Walstrom Customer Experience

July 2012 - Avenue ISR, a Traverse City based marketing research and strategy consultancy, has been engaged by Walstrom Marine to extend and expand a customer experience engagement covering each of Walstrom Marine’s core markets. Avenue ISR will track progress towards loyalty goals, uncover gaps in service performance, and offer strategic solutions to allow Walstrom Marine to consistently improve the customer experience.